A magenta livery for Racing Bulls in Miami

Visa Cash App Racing Bulls unveiled its first special livery of the 2025 season last night during an event held at the Joia Beach Club on Jungle Island in Miami. The VCARB 02 single-seater will don a bright magenta color this weekend, directly inspired by the new Red Bull Summer Edition White Peach energy drink, which combines the flavor of white peach with notes of citrus and flowers.

A tribute to the energy of Miami

The unveiling of this livery took place in an idyllic setting, as the sun set over the skyline of the magical city. CEO Peter Bayer, team director Laurent Mekies, as well as drivers Liam Lawson and Isack Hadjar were all present for this special moment.

The new magenta livery merges vibrant tropical tones with the aerodynamic lines of the single-seater, perfectly capturing the unique dynamism of Miami. This creation continues the bold visual approach undertaken by Racing Bulls since last year.

The transformation also involves the drivers and the team. Liam Lawson and Isack Hadjar will wear magenta suits this weekend, and all the staff as well as the garage will be dressed in the special livery colors.

Peter Bayer, CEO of VCARB, recalled how much Miami meant to the team: « Miami holds a special place for Visa Cash App RB; it’s where we unveiled our very first special livery as a team last year, a foundational moment that set the tone for our identity: bold, creative, and ready to push boundaries. Since that first, we’ve continued to make waves with striking liveries in Singapore and Las Vegas, all designed with our partners and warmly received by fans. The Red Bull Summer Edition livery celebrates everything Miami embodies, and we are proud to give wings to this new summer flavor. »

A first for Red Bull

This livery represents an unprecedented milestone in the history of Red Bull. Olly Hughes, marketing director, explains: This is a first for Red Bull: the very first livery inspired by a can to launch a new flavor in the United States. The Red Bull Summer Edition white peach flavor was designed for the summer, and what better place than Miami to bring it to life? Since its launch last year, VCARB has built a reputation for its bold and distinctive designs, which stand out on the grid. And there is no doubt that this livery adds to this beautiful series.

Additionally, fans can now also purchase replicas of the team’s limited edition « Miami Summer » clothing on Red Bull’s online store. The magenta-colored VCARB 02 will make its debut on the track at the Miami International Autodrome during the single free practice session on Friday.

Racing Bulls unveils its special livery in Miami

Selfies in the Sunshine State 🤳#F1 #VCARB #MiamiGP pic.twitter.com/sAmhaotRaN

— Visa Cash App Racing Bulls F1 Team (@visacashapprb) May 1, 2025